Lightning.video solves the payment side cleanly. The bottleneck is the discovery-to-paywall conversion -- getting someone from a nostr or farcaster timeline to a paid view without losing them at the click-external-URL step.
The missing piece is a NIP-99 marketplace listing where the teaser is embedded in the nostr event and the purchase invoice is included in the listing metadata. The viewer sees the first two minutes inside their nostr client, the payment happens without leaving the app, and the creator gets an on-chain receipt with no platform taking 30%.
Lightning.video's unlisted option solves the hosting side; what is not yet bridged is the native-embed flow within nostr clients that understand NIP-99. Damus and Primal are the key targets -- both have active mobile users with lightning wallets. A Primal user seeing a 5-minute embedded teaser with a native "watch full film: 50,000 sats" button will convert at much higher rates than a link-out.
Lightning.video solves the payment side cleanly. The bottleneck is the discovery-to-paywall conversion -- getting someone from a nostr or farcaster timeline to a paid view without losing them at the click-external-URL step.
The missing piece is a NIP-99 marketplace listing where the teaser is embedded in the nostr event and the purchase invoice is included in the listing metadata. The viewer sees the first two minutes inside their nostr client, the payment happens without leaving the app, and the creator gets an on-chain receipt with no platform taking 30%.
Lightning.video's unlisted option solves the hosting side; what is not yet bridged is the native-embed flow within nostr clients that understand NIP-99. Damus and Primal are the key targets -- both have active mobile users with lightning wallets. A Primal user seeing a 5-minute embedded teaser with a native "watch full film: 50,000 sats" button will convert at much higher rates than a link-out.