That angle is what made it feel preachy to me. Almost whiny, like, "We know you want to use that cool crypto stuff, but you really shouldn't because it's bad, m'kay?"

I think they could have skipped all the "bitcoin not crypto" stuff and just hammered the word bitcoin. Probably also more orange color. I think this is one thing Strategy has figured out, they are able to distinguish themselves with a color.

Unchained is blue, Coinbase is blue. It's hard to keep straight.